[Real-life stories] BATIMAT 2018: how it went

From April 3 to 6, 2018 the KUDO^® brand was on show at the BATIMAT-2018 construction trade fair. The stand, in hall 15 of the third pavilion of the Crocus Expo exhibition center, was styled as a French village, which set it apart from the mostly classic stands around it. The display covered the whole product range made under the KUDO^® brand. Alongside the established ranges of PU foam sealants and general-purpose and automotive aerosol paints, the stand showed several new products.

The sealant range was shown for the first time: general-purpose and sanitary silicone sealants in white and clear, and a general-purpose white acrylic sealant. A general-purpose acrylic-based construction adhesive sealant “liquid nails” was shown as well.

In the foam adhesive range the stand showed the professional Assembly and joint foam adhesive PUR DECOR X10+, developed as a single (2 in 1) solution for mounting items and filling butt joints, and the general-purpose foam adhesive PUR-O-FIX X15+ SUPER FIX. Both products are built around the VARIO SMART CELL system, which makes it possible to control the adhesive properties of the compounds and to use them as efficiently as possible.

Among the new coatings, the Vintage patina effect spray paint kit for an artificial patina and the Crackle effect spray paint kit for a cracked finish were shown for the first time. Both the new products and the long-established ones were presented not only as cans — the stand was also filled with practical examples of how the many products of the KUDO^® range are used.

The most striking event on the KUDO^® stand was the presentation of the new flagship PU foam sealant ABSOLUT PROFF 65+, held on April 4 at 12:00. It is the first foam in Russia with a 24-month shelf life, at least 6 months longer than that of Russian competitors. The presentation included a practical demonstration of the new PU foam sealant, which drew wide interest: visitors could not only hear about the new product but also see its benefits for themselves.

The KUDO^® stand at BATIMAT-2018 stood out for its wide product range, its distinctive look and its warm, homely atmosphere, and that had a positive effect on how business partners and ordinary visitors saw the KUDO^® brand.